In one of the most heartfelt gestures ever seen in professional sports, Dallas Cowboys owner Jerry Jones has opened the doors of AT&T Stadium to the public — free of charge — for a memorial night dedicated to Marshawn Kneeland, the late defensive standout whose passing has shaken the football world.
Set for November 11, the event will not be a game but a celebration of life, where teammates, coaches, and fans alike will gather to honor Kneeland’s memory. Jones described the decision as “a small way to give back to a young man who gave everything to this team and this city.”
“There are moments when football takes a back seat,” Jones said in a statement released Friday afternoon. “Marshawn was more than a player — he was family. We want everyone, no matter who they are, to have the chance to come and say goodbye.”
The tribute will feature video montages of Kneeland’s career highlights, heartfelt speeches from teammates like CeeDee Lamb and Micah Parsons, and a special moment of silence illuminated by candlelight across the stadium. Fans attending are encouraged to wear navy and silver — the colors Kneeland wore proudly — and will receive commemorative wristbands engraved with the words “Kneeland in our hearts.”
The Cowboys’ organization has also announced that all concession profits and merchandise sales from the night will go directly to the Marshawn Kneeland Foundation, which will support youth sports and mental health programs — causes the young defensive end was deeply passionate about.
Since the announcement, social media has been flooded with emotional responses. The hashtag #ForKneeland began trending within minutes, as fans from across the country expressed gratitude and shared memories of the player whose energy, kindness, and passion left a lasting mark on the team.
As the lights of AT&T Stadium shine on November 11, it will not be about wins or losses — but about love, remembrance, and community.
In Jerry Jones’s words: “This isn’t about football. It’s about family — and Marshawn will forever be part of ours.”
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