In a move that’s sending shockwaves through both basketball and golf circles, Indiana Fever superstar Caitlin Clark has been spotted training at Michael Jordan’s ultra-private Grove XXIII golf club in Florida — a $20 million facility often described as “the Augusta of the rich and famous.” For many fans, this isn’t just a casual offseason hobby. It’s a clear sign that Clark is stepping into the same elite business and branding orbit that made MJ a global icon.
Known for rewriting the rules of women’s basketball, Clark’s rise has been nothing short of legendary. From smashing NCAA scoring records with the Iowa Hawkeyes to becoming the No. 1 overall pick in the 2024 WNBA Draft, she’s redefined how female athletes command attention — both on and off the court. Despite her groin injury limiting her to only 13 games last season, her influence has only grown. Her jersey sales lead the league, her sponsorship portfolio rivals NBA stars, and her every move now dominates headlines.
But her latest one? It’s raising eyebrows for a different reason.
This week, Clark was spotted at Grove XXIII, Jordan’s exclusive course in Hobe Sound — a sanctuary for golf elites and business moguls. The $20 million course, designed and owned by the six-time NBA champion, boasts a membership list that reads like a Hollywood power roster: Rory McIlroy, Justin Thomas, Wayne Gretzky, Rickie Fowler, Mark Wahlberg, and more. Membership fees reportedly start at $200,000, with annual dues pushing into six figures.
So what was Caitlin Clark — a 23-year-old basketball phenom — doing at Jordan’s private kingdom? Sources close to the Fever star say she’s preparing for her return to competitive sports at The Annika Pro-Am, an invitation-only golf event featuring top LPGA players and select celebrities. Clark played in the same event last year alongside Nelly Korda and returns this year with teammates Sophie Cunningham and Lexie Hull, who will serve as her caddies.
But for those who know Clark’s ambition, this is about more than golf.
Insiders believe Clark’s growing proximity to Jordan’s world hints at a deeper business connection — potentially linked to the future of her endorsement empire. Jordan’s influence through the Nike and Jordan Brand ecosystem could pave the way for Clark to become the first WNBA athlete with a global brand extension under his legacy line. Given Clark’s unmatched popularity, such a move would not only mirror Jordan’s path to sports-business dominance but also mark a historic shift in how women athletes monetize their fame.
For now, Clark is staying quiet — focused on recovery and the Florida event. But fans and analysts can’t help but notice the symbolism. Michael Jordan built his empire from the court to the course, blending athletic excellence with business precision. And now, Caitlin Clark, the most influential figure in modern women’s basketball, appears to be walking that same fairway.
Will her time at Grove XXIII spark the next great athlete-brand revolution? Or is this just the beginning of a partnership that could change women’s sports forever?
One thing’s certain: when Caitlin Clark and Michael Jordan share the same green, it’s not just a golf game — it’s the birth of a new power era.
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