“Numbers don’t tell the story — wins do” Cowboys’ Brian Schottenheimer on 3-4-1 Start As the Dallas Cowboys stumble to a 3-4-1 start in one of the most unpredictable NFL seasons in recent memory, the offensive coordinator isn’t interested in analytics, rankings, or passing yards. He’s focused on one thing..Ng1

In a league obsessed with data, Dallas Cowboys offensive coordinator Brian Schottenheimer couldn’t care less about the numbers.
After the Cowboys’ uneven 3-4-1 start to the 2025 season, Schottenheimer made it clear that his focus isn’t on analytics, rankings, or offensive production. It’s on winning — something that’s been hard to come by lately in Dallas.

“Take the stats and shove ’em,” Schottenheimer said earlier this week when asked about the Cowboys’ middling offensive rankings. “We don’t play this game to lead the league in passing yards. We play to win.”

The comment came after another frustrating loss that highlighted Dallas’ ongoing offensive inconsistencies. Despite moments of brilliance from quarterback Dak Prescott and wideout CeeDee Lamb, the Cowboys have struggled to sustain drives and capitalize in the red zone. The result? A team that sits near the bottom of the NFC standings despite talent that suggests otherwise.

Statistically, Dallas isn’t in shambles — they rank middle-of-the-pack in total offense and top-10 in rushing efficiency. But those numbers haven’t translated into victories. Penalties, turnovers, and miscommunication have repeatedly stalled momentum, leaving the Cowboys searching for answers as November approaches.

Schottenheimer’s message, however, reflects more than frustration. It’s a statement about identity. The veteran coach, known for his disciplined offensive philosophy, wants his unit to find rhythm and resilience rather than chase hollow metrics.

“When you’re 3-4-1, you can throw all those stats out the window,” he added. “It comes down to execution — finishing drives, protecting the football, and doing your job when it matters most.”

Head coach Mike McCarthy echoed Schottenheimer’s sentiment, saying the Cowboys must “play smarter, not flashier.” Internally, the team is emphasizing fundamentals and situational football as they prepare for a crucial stretch of divisional games.

In a parity-filled NFL season where nearly every team hovers around .500, the Cowboys embody the chaos — inconsistent yet dangerous, capable of beating anyone or beating themselves on any given Sunday.

If Schottenheimer’s mindset takes hold, Dallas could still right the ship before it’s too late. But as the offensive coordinator made clear, the Cowboys don’t need prettier stats.
They need wins — and they need them now.