SAD TRUTH: Remembering Victor Conte, the Evil Genius of the Steroid Era — “There Are People Who Think You Should Burn in Hell”
Few figures in modern sports have cast a shadow as long and complex as Victor Conte.
To some, he was a visionary — a man obsessed with performance, precision, and the science of human potential. To others, he was the villain who nearly destroyed the integrity of baseball, the face of the steroid era, and the man who turned Balco into a byword for cheating.
Conte’s name became synonymous with one of the darkest chapters in sports history. The founder of the Bay Area Laboratory Co-operative (BALCO) in the 1990s, he built a network of elite athletes who sought every possible edge. Behind closed doors, he supplied undetectable performance-enhancing drugs that pushed human limits — and shattered the illusion of fair play.
“I was addicted to winning,” Conte once admitted. “Not personally — but through others. I wanted to build the perfect athlete.”
He did. And it came at an extraordinary cost.

Conte’s clients included some of the most recognizable names in baseball and track and field — Barry Bonds, Marion Jones, Jason Giambi. The “clear” and “the cream” became infamous, and when federal agents raided BALCO in 2003, the world finally saw the machinery behind the myth.
The fallout was seismic. Careers ended. Reputations burned. And Conte himself went to prison — a scientist turned symbol of moral collapse.
But in the years since, the narrative around Conte has taken unexpected turns. After serving time, he reemerged not as a fugitive from the game but as an outspoken reformer. He built SNAC, a sports nutrition company promoting legal supplements, and became a vocal critic of doping hypocrisy within professional sports.
“There are people who think I should burn in hell,” he once told The Guardian. “But I’ve accepted that. I can’t change the past — I can only tell the truth about it.”
That truth, as Conte now tells it, is uncomfortable but important. He doesn’t excuse his role — he contextualizes it. In his view, the problem wasn’t just individual greed, but an entire system built to reward deception.
“Everyone knew,” he said. “From the players to the teams to the league offices. It was part of the game. I just made it more efficient.”
Today, Conte’s legacy remains one of contradiction. To some, he’s the man who weaponized chemistry. To others, he’s the whistleblower who exposed an industry built on denial. Either way, he changed sports forever — forcing athletes, fans, and governing bodies to confront uncomfortable questions about fairness, ethics, and what we demand from greatness.
Even now, when he talks about those years, Conte sounds equal parts defiant and reflective. “If I could go back, would I do things differently? Of course,” he said. “But pretending it never happened doesn’t help anyone. The game was dirty before me — it’ll be dirty long after I’m gone.”
Victor Conte didn’t invent ambition. He just revealed what it looks like when it goes too far.
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